The 3 Letters Every Marketer Should Know, UGCAs a marketer, you’ve probably already heard of UGC, but for those who may not know, it stands for User-Generated Content. But what exactly…Apr 4, 2022Apr 4, 2022
Honoring a ‘Friend’On December 31, 2021, everyone lost a ‘friend,’ the one and only Betty White. On January 17th, the icon would have turned 100 years old and…Mar 9, 2022Mar 9, 2022
Why Selena Gomez is a ‘Rare’ Celebrity on Social Media?There are a lot of celebrities on social media but very few do it the right way.Feb 19, 2022Feb 19, 2022
What it takes to be a Social Media Community Manager…So, you want to be a social media community manager?Feb 10, 20221Feb 10, 20221
Facebook Group — Case StudyAs of 2021, Facebook has 2.74 billion monthly active users with about 1.8 billion people using Facebook groups (Newberry, 2021). It’s…Jan 18, 2022Jan 18, 2022
Face-to-Face vs. Online Communities: How COVID-19 forced the shift.In March of 2020, the world stopped. Or at least it felt that way. COVID-19 forced the world to rethink the way we were doing basically…Jan 13, 2022Jan 13, 2022
Facebook → Meta: What does that mean for Facebook Groups?During the 2016 presidential election, Facebook was put under fire for several privacy concern scandals with Cambridge Analytica being the…Jan 7, 2022Jan 7, 2022
Google Assistant helps us remember the little things…<iframe title=”USATODAY-Embed Player” width=”540" height=”350" frameborder=”0" scrolling=”no” allowfullscreen=”true” marginheight=”0"…Feb 1, 20211Feb 1, 20211
Lululemon Athletica Ethics and Crisis Management GuideLululemon is a yoga and athletic apparel brand for men and women. The company was founded in 1998 by Chip Wilson in Vancouver, Canada. The…Dec 4, 2020Dec 4, 2020
